Publicist Lonnie Hanover Joins Rick's Cabaret International, Inc. As Consultant
NEW YORK CITY-(February 6, 2008)
- Publicist Lonnie Hanover
has joined
Rick's Cabaret International, Inc. [NASDAQ:RICK],
as a public relations consultant. He will coordinate publicity for all
of the company's 15 adult nightclubs and will help establish "Rick's
Cabaret" as the premier brand in the industry.
Mr. Hanover, known for his creativity and wide-ranging network of media
contacts, has been a regular guest on "
The
Howard Stern Radio Show" and on "
Howard
TV" for many years, and is credited with making the "
Scores"
name one of the most recognized brands in gentlemen's clubs.
He has led public relations campaigns for numerous celebrities from the
worlds of film, TV and sports.
The New York Post called
him a "Spin Wizard," and
Howard Stern called
him a "genius, who should be our next President."
Mr. Hanover has been quoted in such publications as:
The New York
Times,
The Wall Street Journal,
The Washington Post,
Newsweek,
People Magazine,
Maxim Magazine and
USA Today. He has appeared on behalf of his clients on numerous
television networks including
CNN,
Fox News Channel,
The E! Channel,
VH1,
CNBC and many others.
Mr. Hanover has consulted and been public relations strategist for several
international pay-per-view sports events, and has produced, coordinated
and publicized national campaigns for numerous clients and charitable
causes.
Allan Priaulx of Resource Media Group of New York City continues to represent
Rick's Cabaret for investor relations and corporate media relations.
About Rick's
Cabaret
Rick’s Cabaret International, Inc. (NASDAQ: RICK) operates upscale
adult nightclubs serving primarily businessmen and professionals that
offer live adult entertainment, restaurant and bar operations. The company
owns and operates or licenses adult nightclubs in New York City, New Orleans,
Charlotte, Houston, Minneapolis and other cities under the names "Rick's
Cabaret," "XTC" and "Club Onyx." No sexual contact
is permitted at any of these locations. Rick's Cabaret also owns the adult
Internet membership Web site, couplestouch.com,
and a network of online adult auction sites under the flagship URL naughtybids.com.
Rick's Cabaret common stock is traded on NASDAQ under the symbol RICK.
For further information contact ir@ricks.com.
Forward-Looking Statements:
This document contains forward-looking statements that involve a number
of risks and uncertainties that could cause the company's actual results
to differ materially from those indicated in this document, including:
the risks and uncertainties associated with operating and managing an
adult business; the business climates in New York City and elsewhere;
the success or lack thereof in launching and building the company's businesses
in New York City and elsewhere; the Company's ability to identify and
secure suitable locations for new nightclubs on acceptable terms, open
the anticipated number of new nightclubs on time and within budget; achieve
anticipated rates of same-store sales; hire and train additional nightclub
personnel and integrate new nightclubs into its operations; unexpected
increases in costs of sales or employee, pre-opening or other expenses;
the economic conditions in the new markets into which the Company expands
and possible uncertainties in the customer base in these areas; fluctuations
in quarterly operating results; the impact of any negative publicity or
public attitudes; competitive pressure from other national and regional
nightclub chains; risks and uncertainties related to the operational and
financial results of our Web sites, conditions relevant to real estate
transactions, and numerous other factors such as laws governing the operation
of adult entertainment businesses, competition and dependence on key personnel.
Rick's has no obligation to update or revise the forward-looking statements
to reflect the occurrence of future events or circumstances. For further
information go to www.ricks.com.
Contact
for further information: Allan Priaulx, 212-338-0050, ir@ricks.com